Why Videos on Instagram and Vine Will Fail to Monetize

This post was originally published on Medium. Yesterday there was a lot of idle speculation that a 15 second video format will somehow transform Instagram into a massive moneymaker for Facebook. And that because advertisers may re-purpose ads generated for other mediums on Instagram and Vine, FB and Twitter will start printing money. This couldn’t […]

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Graph Search’s Dirty Promise and the Con of the Facebook “Like”

We all know that the pressure for Facebook to monetize is massive and growing. Yesterday Zuckerberg fulfilled the promise he dropped at TC Disrupt to release a product that will finally compete with Google. To put socially relevant people, places, interests and photos all at your fingertips. The truth however is that the link between […]

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